Video Challenge - 30’ Sec TV Commercial
A commercial advertisement on television (usually abbreviated to TV commercial, ad, spot, ad-film, and known in UK as advert, or TV advert) is a span of television programming produced and paid for by an organization, which conveys a message, typically to market a product or service. Advertising revenue provides a significant portion of the funding for most privately owned television networks. The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds to several minutes (as well as program-length infomercials). Advertisements of this sort have been used to promote a wide variety of goods, services and ideas since the dawn of television. - (Source: Wikipedia)
The Challenge;
Your job is to conceive, write, produce & edit a 30 second TV spot advertising a product/object of your choice adhering to the following criteria;
- 30 seconds exactly (not including 3 seconds of black screen at the start and end of the commercial)
- Must include a logo, titles & music
- Credits (not included in the 30 seconds, roll after the 3 seconds of black screen)
- Treatment and Storyboards ONLY, NO other Pre-Production required.
TV Commercial Tips! Not all of the tips included in this link are relevant to what we’re doing in class… but READ THROUGH IT! There’s some great information that DOES apply to any TV Commercial!
Click HERE for Tips!
Click HERE for Tips!
Assessment
Commercial : 40
Treatment & Storyboard 20
Total 60
Commercial : 40
Treatment & Storyboard 20
Total 60